A blog brought to you by a few of the creative geniuses behind Schneiderman’s Furniture of Minnesota. Larry Schneiderman, President and CEO offers insights on a variety of topics: furniture industry related and otherwise. Susan Strong manages much of our merchandising and is an expert on current and traditional furniture styles and trends. Chad VanKekerix is our in-store design expert and color guru (just don’t get him started on the subject of “beige”).
Topics will be wide and far reaching (who knows what these crazy kids will get up to when we throw them together in cyberspace) and will be formed and shaped by you, our readers. Please participate and help shape this blog by commenting and suggesting ideas for new topics. Do you have a particular question about a current furniture style? Do you want to discuss something you overheard Larry and Russ mention on FM107? Let us know!
Please enjoy!

Chad,
I see that you’ve set up an Ekornes Stressless Zone at the Lakeville Showroom. The product has really moved at Plymouth and Woodbury–Why do you think it sells so well?
Larry,
Have you ever sat in an Ekornes chair??? One sit and you are hooked! Comfort and style…a good looking display doesn’t hurt either. Speaking of which, can I borrow your checkbook? The Ekornes Stressless Zone at Lakeville is getting a fresh coat of paint!
Good Morning, Susan,
I just got my first gander at the new Palladin furniture. The sofas and chairs are great, very comfortable. I haven’t seen detail like this in living room furniture for a long time–and they’re building it here in the good old USA like furniture used to be built.
By the way, I’m working at our Duluth Store. We took in Sammy’s Pizza last night in the west end. I stand by my statement that there’s nothing like a Sammy’s Pizza!
If you’re missing me at Lakeville, take heart, I’ll be back Monday!
Larry
Hi Everyone -
Jason just updated me, the Outlet has sold another Stressless chair! They are going fast. It’s great to see some expectional quality furniture at the Outlet selling like crazy. I think they only have 19 chairs left and going into the weekend there will be a lot of happy, “Stressless” customers by Monday!
There is certainly a buzz over there at the Burnsville Outlet!
Have a stress free week -
Natalie
Aw, this was a really great post. In theory I’d like to write like this also – taking time and real effort to make a good article… but what can I say… I procrastinate alot and never seem to get something done.